diff --git a/.github/workflows/release.yml b/.github/workflows/release.yml
index 67c282af..f2479745 100644
--- a/.github/workflows/release.yml
+++ b/.github/workflows/release.yml
@@ -39,7 +39,7 @@ jobs:
   version:
     name: version
     runs-on: ubuntu-latest
-    environment: release
+    # No `environment: release`: this job reads no secrets, so a branch dry run can run it.
     outputs:
       version: ${{ steps.v.outputs.version }}
       date: ${{ steps.v.outputs.date }}
@@ -186,7 +186,7 @@ jobs:
     # The oldest GitHub-hosted image, so the binaries only need glibc >= 2.35 (Ubuntu 22.04+,
     # Debian 12+, Fedora 36+, RHEL 10). See docs/releasing.md.
     runs-on: ${{ matrix.runner }}
-    environment: release
+    # No `environment: release`: this job reads no secrets, so a branch dry run can run it.
     strategy:
       fail-fast: false
       matrix:
@@ -339,7 +339,7 @@ jobs:
     name: Web (wasm)
     needs: version
     runs-on: ubuntu-latest
-    environment: release
+    # No `environment: release`: this job reads no secrets, so a branch dry run can run it.
     env:
       PHOTOCRAFT_VERSION: ${{ needs.version.outputs.version }}
       PHOTOCRAFT_BUILD_DATE: ${{ needs.version.outputs.date }}
diff --git a/Cargo.lock b/Cargo.lock
index 9d222415..0c5c7037 100644
--- a/Cargo.lock
+++ b/Cargo.lock
@@ -3458,7 +3458,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "arboard",
  "eframe",
@@ -3500,7 +3500,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-algo"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-color",
  "photocraft-geom",
@@ -3512,7 +3512,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-automation"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "base64",
  "cap-std",
@@ -3534,7 +3534,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-cli"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-automation",
  "photocraft-codecs",
@@ -3547,7 +3547,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-cms"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "moxcms",
  "rayon",
@@ -3555,7 +3555,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-codecs"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "exr",
  "flate2",
@@ -3575,7 +3575,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-color"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-cms",
  "serde",
@@ -3583,7 +3583,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-compose"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "criterion",
  "photocraft-color",
@@ -3598,7 +3598,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-doc"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-color",
  "photocraft-geom",
@@ -3609,7 +3609,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-engine"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "blake3",
  "flate2",
@@ -3639,7 +3639,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-format"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "blake3",
  "flate2",
@@ -3657,14 +3657,14 @@ dependencies = [
 
 [[package]]
 name = "photocraft-geom"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "serde",
 ]
 
 [[package]]
 name = "photocraft-gpu"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "half",
  "log",
@@ -3681,14 +3681,14 @@ dependencies = [
 
 [[package]]
 name = "photocraft-heif"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "heic-rs",
 ]
 
 [[package]]
 name = "photocraft-io"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "blake3",
  "crc32fast",
@@ -3715,14 +3715,14 @@ dependencies = [
 
 [[package]]
 name = "photocraft-ops"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-doc",
 ]
 
 [[package]]
 name = "photocraft-paint"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-color",
  "photocraft-geom",
@@ -3733,7 +3733,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-plugins"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-color",
  "photocraft-geom",
@@ -3748,7 +3748,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-psd"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "flate2",
  "photocraft-psd",
@@ -3759,7 +3759,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-raster"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-color",
  "photocraft-geom",
@@ -3769,7 +3769,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-raw"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-raw",
  "png 0.18.1",
@@ -3778,7 +3778,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-tablet"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "block2 0.6.2",
  "objc2 0.6.4",
@@ -3790,7 +3790,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-testkit"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "memory-stats",
  "photocraft-color",
@@ -3801,7 +3801,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-text"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "flate2",
  "parley",
@@ -3815,7 +3815,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-ui-egui"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "base64",
  "eframe",
@@ -3849,7 +3849,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-vector"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "photocraft-color",
  "photocraft-doc",
@@ -3860,7 +3860,7 @@ dependencies = [
 
 [[package]]
 name = "photocraft-web"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "eframe",
  "egui",
@@ -6426,7 +6426,7 @@ checksum = "ec7a2a501ed189703dba8b08142f057e887dfc4b2cc4db2d343ac6376ba3e0b9"
 
 [[package]]
 name = "xtask"
-version = "0.4.1"
+version = "0.5.0"
 dependencies = [
  "serde",
  "serde_json",
diff --git a/Cargo.toml b/Cargo.toml
index 9e5648d9..b7adf410 100644
--- a/Cargo.toml
+++ b/Cargo.toml
@@ -4,7 +4,7 @@ members = ["crates/*", "apps/*", "xtask"]
 default-members = ["crates/*", "apps/photocraft", "apps/photocraft-cli", "xtask"]
 
 [workspace.package]
-version = "0.4.1"
+version = "0.5.0"
 edition = "2024"
 license = "MIT OR Apache-2.0"
 rust-version = "1.95"
diff --git a/README.md b/README.md
index c9ff2590..1624da3b 100644
--- a/README.md
+++ b/README.md
@@ -315,15 +315,9 @@ sha256-verified. Fetch them with `cargo xtask corpus --all` and run the tests wi
 
 ## Downloads
 
-Every [release](https://github.com/storytold/photocraft/releases/latest) ships these builds. `<ver>` is the
-version number; `SHA256SUMS.txt` lists a checksum for every file.
+**New to PhotoCraft?** Download it from the [PhotoCraft page on getartcraft.com](https://getartcraft.com/apps/photocraft). That's the easiest way to install it.
 
-### macOS
-
-| Build | File | Notes |
-|---|---|---|
-| App, universal (Apple silicon + Intel) | `photocraft-<ver>-macos-universal.dmg` | Signed and notarized |
-| Command-line tool, universal | `photocraft-cli-<ver>-macos-universal.zip` | Signed and notarized |
+**Want a specific build or format?** On GitHub, the [latest release](https://github.com/storytold/photocraft/releases/latest) has every build listed below, and [all releases](https://github.com/storytold/photocraft/releases) has earlier versions and their notes. `<ver>` in the file names is the version number, and `SHA256SUMS.txt` lists a checksum for every file.
 
 ### Windows
 
@@ -335,6 +329,13 @@ version number; `SHA256SUMS.txt` lists a checksum for every file.
 
 Installers and executables are code-signed.
 
+### macOS
+
+| Build | File | Notes |
+|---|---|---|
+| App, universal (Apple silicon + Intel) | `photocraft-<ver>-macos-universal.dmg` | Signed and notarized |
+| Command-line tool, universal | `photocraft-cli-<ver>-macos-universal.zip` | Signed and notarized |
+
 ### Linux
 
 | Format | x86_64 | aarch64 (ARM64) | Notes |